Author Archives: Bill Roth

About Bill Roth

Bill Roth is the founder of Earth 2017, author of The Secret Green Sauce and a nationally-followed contributor to Entrepreneur.com, Triple Pundit, The Green Economy Post and Media Post on best business practices emerging from the smart, healthy and green global economy. He coaches entrepreneurs, business and community leaders on how to grow revenues, profits and jobs by going smart and green.

Autonomous LED Lighting Is Driving Smart Building Revolution

Our homes or offices are now the dumbest thing in our lives. We can talk to our smartphones. A growing number of our cars can park themselves. But our buildings just sit there making us do the work of running … Continue reading

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Building A Sustainability Business Culture

The business case for sustainability has been proven. Today there are over a dozen companies reporting one billion dollars or more in annual revenues from the sale of green products. It is a rare business that has not taken some … Continue reading

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Three Keys To Winning Explosive Green Sales Growth

Going green is proving to be the path to explosive sales growth. Pioneering companies selling everything from soap (Unilever) to cars (Tesla) are winning customers and generating billions in revenues by offering more sustainable products. Today Unilever generates half of … Continue reading

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Can A Company Be Green If It Is Damaging Human Health

Newsweek has ranked Coca Cola as the ninth greenest company in the world. Coke earned this recognition by doing things like pioneering bioplastic bottles. But how does Newsweek’s recognition reconcile with their signature soda being “…considered a major contributor to … Continue reading

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Ford Sustainability Focus On Electric Autonomous Mobility

Ford has published its 2015 sustainability report entitled “Accelerating Today for a Better Tomorrow.” This report is an expansive survey of Ford’s global efforts in sustainability and technology. It is also a candid and realistic summary of where Ford is … Continue reading

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Five Great Vacation Weight Loss Tips

Vacations are suppose to be fun. But how can they be if you are trying to lose weight? Not a problem on The Boomer Generation Diet. This diet’s success is based on best practices that seems improbable: losing weight, having … Continue reading

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GenZe 2.0 Electric Scooter Generates Zero Emissions Fun

How many times do you smile on the way to work? Everyday would be the answer if you rode the just released GenZe 2.0 all electric scooter. It is zero emissions fun. The GenZe 2.0 is designed to be a … Continue reading

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