Author Archives: Bill Roth

About Bill Roth

Bill Roth is the founder of Earth 2017, author of The Secret Green Sauce and a nationally-followed contributor to Entrepreneur.com, Triple Pundit, The Green Economy Post and Media Post on best business practices emerging from the smart, healthy and green global economy. He coaches entrepreneurs, business and community leaders on how to grow revenues, profits and jobs by going smart and green.

Fast Food Sales: “Not Ketchup…It’s Blood”

McDonald’s same store sales just took another nose-dive. Global same store sales tanked more than three percent. One investment analysis entitled his analysis of McDonald’s prospective sales growth as “That’s not ketchup…it’s blood.”

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Five Ways To Lower Your Business Electric Bills

Electric bills are going higher. Your business must act now because the utilities in over a dozen states are projecting 5-15% annual electricity price increases. Only five states have utilities that do not project higher prices in the coming year. … Continue reading

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Elon Musk (Again) Demonstrates Sustainable CEO Leadership

Tesla Motors’ founder Elon Musk has once again demonstrated business leadership by offering a business solution to climate change. Musk’s act of leadership is to open sourced his company’s invaluable intellectual property for building world-class electric cars to the global … Continue reading

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Win Millennial Generation Customers By Being Cool With A Purpose

“Cool with a purpose” defines the millennial generation. It also defines the marketing path to winning the millennial generation as customers. The obvious business challenge is trying to figure out how to be cool. Here are the three attributes that … Continue reading

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Demographic Tumult Drives Emerging Sustainable Economy

A demographic tumult is pushing America toward a sustainable economy. This demographic tumult is the nexus of an aging boomer generation, the emergence of the millennial generation as America’s economic powerhouse and the growing role of women. Each of these … Continue reading

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California Climate Tax Reduces Electric Bills!

Have you ever broken out into a smile from opening your electric bill? I just did when I opened this month’s bill and saw I owed $4.91. At first I though there must have been a mistake. But after much … Continue reading

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FREE To Restaurant Owners: Growing Sales And Profits Best Practices

On May 20, 2014 San Diego Gas and Electric is offering my half-day course on the proven green best practices for growing restaurant sales and profits FOR FREE! Seats are limited. This is a “must attend” for restaurant owners, caterers … Continue reading

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