Category Archives: Social Media and Video

Social media insights, trends and business practices used by actual businesses in growing revenues including their use of video and their use of social media to connect with customers seeking green and sustainable product solutions.

Win Millennial Generation Customers By Being Cool With A Purpose

“Cool with a purpose” defines the millennial generation. It also defines the marketing path to winning the millennial generation as customers. The obvious business challenge is trying to figure out how to be cool. Here are the three attributes that … Continue reading

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13 Best Practices That Grow “Social” Revenues

I finally got to meet Apple Co-founder Steve Wozniak. He was one of the speakers at a Ford Motor Company meet-up for social media thought-leaders. Steve did not disappoint. He immediately went into explaining those early days working with Steve … Continue reading

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Five Keys To Sales Success With The Millennial Generation

Companies viewed by the millennial generation as being “cool with a purpose” are winning double digit revenue growth. These companies have pioneered five key best practices for growing sales with the millennial generation. Continue reading

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3 Keys To Internet Videos That Will Sell Your Product

Keep it short, make it funny and put it on video. That is the secret sauce of an awareness campaign called Wasting Water Is Weird that succeeded in getting consumers to change their water wasting behavior. It is also the … Continue reading

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Top Ten Green Business Twitter Feeds

The following TOP TEN green business twitter feeds will provide you with timely insights and key links to research, new products and business best practices: U.S. EPA: If you are looking to understand the numbers for yourself on the climate … Continue reading

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2011 Points To 2012 Sustainable Economic Growth

The 2012 U.S. economy is posed to realize 3% annual economic growth built upon 2011′s sustainability innovations. The following links are to the key innovations profiled by Earth 2017 in 2011 that will be driving 2012′s economic growth: Energy Efficient, … Continue reading

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Best Practice: Google Top Green Search Words

Companies that are selling green solutions must have a plan for being found on Google. A best practice is to align your website’s key words with the key search topics on Google. Here’s the top green search words used in … Continue reading

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