Category Archives: The Secret Green Sauce

Three Consumers That Will Drive Your 2014 Sales Success

Three key consumer groups with over $10 Trillion of annual buying power will determine your company’s sales success in 2014. Financially pressed by our slow growth economy they are keenly focused upon value. But informed through social media, they have … Continue reading

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Rethinking Restaurants: The Secret Green Sauce

The restaurant industry is in crisis. Sales are flat. In addition, fast food profit margins are shrinking under the weight of continuous promotional “dollar menu” pricing. Yet, there are restaurants, caterers and bakeries achieving revenue and profit growth by rethinking … Continue reading

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Rethinking The Restaurant Industry

I am publishing through Triple Pundit a six part series on rethinking the restaurant industry. CLICK HERE to read the first article on these five factors creating a restaurant sustainability crisis:

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Walmart: “You shouldn’t have to pay more for sustainability!”

Walmart has embraced making sustainability price competitive. Walmart’s strategic plan is to increase the sustainability of all of their products while at the same time maintaining everyday low prices. Because Walmart is estimated to touch one out of every three … Continue reading

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Price Is The Ultimate Sustainability Metric

Price is one of mankind’s most effective communications tools. It will also prove to be the ultimate sustainability metric. Here’s why. 85% of consumers say they will buy a more sustainable good or service versus a less sustainable one if … Continue reading

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TOP FIVE Videos On Green Business Best Practices

Looking for answers on how to grow your business? These are the top five videos based upon viewer hits on the Earth 2017 YouTube Video Library: #1 Trisha Jung, Pricing The Nissan Leaf This video was taken at the launch … Continue reading

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Four Green Office Best Practices: Saving Money Going Green

Energy, Water, Waste and People. They are the four keys to reducing your office’s operating costs and environmental footprint. Here are proven best practices for greening your office that will begin saving money almost immediately. Energy Energy is a fast … Continue reading

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