Today’s businesses are being challenged by their customers to supply price competitive products that advance individual, family and community wellness.
However, companies are struggling with how to evolve their operations and product offerings to meet this growing consumer expectation. A common call to action among speakers at the recent Sustainable Brands 2010 conference (SB10) was [...]
“De-risking” has leaped into the common vernacular as home foreclosures and live streaming of oil gushing into the Gulf of Mexico dominate the news. While not uniform in its emerging application, derisking can be defined as our questioning of behaviors, products, companies and government policies that are harming our finances, our health and the environment.
A [...]
The future of America’s car transportation has begun in California.
The National Renewable Energy Laboratory (NREL) recently released a study that found 850 utilities across the United States now offer some form of green energy program. In 2009 green energy sales by electric utilities exceeded 6 billion kilowatt-hours (kWh) or approximately 5% of total kWh consumption.
The municipal electric utility Austin Energy serving Austin, Texas was [...]
While California gets the press for being green, guess which state has three of its cities in the top ten for buying or leasing hybrids?
Here’s the list from Scarborough Research: http://www.weknowthelocals.com
San Francisco/ Oakland/ San Jose
Washington, D.C.
West Palm Beach/ Ft. Pierce, Fla.
Seattle/ Tacoma
Buffalo, N.Y.
Austin, Texas
Fort Myers/ Naples, Fla.
Boston
[...]
The most recent Coupons.com survey found that 20% of American’s used a digital coupon in 2009.
This represents a 170% increase in usage.
The savings generated by these coupons almost reached $1 billion.
Who’s using digital coupons? Here’s the top ten cities:
Atlanta
Tampa
Cincinnati
St. Louis
Minneapolis
Nashville
Charlotte
Cleveland
Pittsburg
Kansas City
Dr. Letitia Wright, LA Business Book Review Examiner, wrote the following about The Secret Green Sauce: “This is a different way to thinking about the green market. Need a human resources plan? He covers it. Need to engage your CFO? He covers it. Need a strategic plan? He covers that too! Most business books will [...]
One of the key ingredients of The Secret Green Sauce for growing revenues is the consumer adoption of new media and social media. The rapid growth of this trend is mind-bogging. The comScore Video Metrix service reports that nearly 31 BILLION videos were watch by 170 million U.S. internet users in just the month of [...]
Thank you to those who wave the flag of “Greenwashing” at those who are not walking their talk.
I work with businesses across the country and I can confirm that the fear of being tarred with greenwashing is a motivating force firmly in place inside Corporate America. However, I am also beginning to see evidence [...]
The South is the fast food capital of America. And with the growing appreciation that fast food is a primary source-cause of obesity and a major consumer of oil in the production chain from agricultural production through purchase then Birmingham, Alabama is the dubious winner of #1 in America.
