Electric Cars Now Make Business Sense

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Earth 2017 Founder Bill Roth test drives the all electric Bolt  to access its use as a business vehicle.

Earth 2017 Founder Bill Roth test drives the all electric Bolt to access its use as a business vehicle.

Should your business consider buying an electric car? The time has arrived where the answer is yes!

Electric car economics are now compelling. They cost less to fuel than gasoline engine cars. With no need for oil changes, and fewer moving parts, they have lower maintenance costs.

Range anxiety, and a dearth of recharging stations, has been a major reason why businesses have not consider electric cars. The GM Chevy Bolt is breakthrough technology for electric cars. At a Chevy price, it delivers a 238 miles driving range on a fully charged battery. Especially in urban business driving, the Bolt is a business solution that delivers lower costs with zero tailpipe emissions.

Bolt eliminates range anxiety

I have test driven a lot of electric cars. I drove them with a constant fear of running the batteries dry.

The Bolt eliminated my range anxiety. During a long weekend test drive, including going over a mountain via twisty two lane roads, I never feared running out of electricity. The biggest compliment I can give to the Bolt is that there is no more fear of running out of energy than driving a gasoline fueled car.

When it is time to recharge Bolt’s batteries, the experience is as good or better than filling up with gasoline. Most businesses will install a Level Two, 240 volt, recharging station by the Bolt’s parking location. GM will sell you one for $699. You will need an electrician to install it.

A Level Two recharger adds about 25 miles of driving range per hour to the Bolt’s battery. At the end of a business day, you plug the recharger into the Bolt and the next morning the car’s ready to go another 230+ miles. To save more money, check with your utility for their lower priced, off peak rates.

If you do need to recharge the Bolt during a driving day, public charging stations have really improved. In pioneering states like California, you can drive much of the state and always find a conveniently located recharging station. During my long weekend with the Bolt I used two different 50 DC Level Three stations. These high voltage recharging stations add about 90 miles of driving range in just 30 minutes. The process is as easy as plugging it into the Bolt’s recharging receptacle and pressing a digital card on the station’s digital reader. From start to finish it took about 15 minutes longer than my typical gas station experience.

Bolt’s one pedal driving increases safe vehicle operations

The Bolt can do something no gasoline car can duplicate. It can be driven using just the accelerator.

My first reaction was, “No way!”

Overcoming real concerns, I tried one pedal driving on a street with zero traffic. To my surprise, and relief, taking my foot off the accelerator slowed the Bolt to a stop. And it stayed there without holding down the brake pedal! I was really surprised that this radically different type of driving became second nature after using it for about five minutes.

One pedal is a safer and more fuel efficient way to drive. The car provides real time driving feedback that promotes safer behavior. It dramatically reduces hard breaking without reducing the fun of driving. From my driving experience, I would anticipate a business would see fewer rear end collisions.

One pedal driving is achieved through merging smart technologies with a regenerative braking system. The smart technology seamlessly provides progressive braking to slow the Bolt down and then stop it. The regenerative braking technology captures the braking energy as electricity and stores it in the car’s battery. Engaging this technology is as easy as shifting the Bolt’s transmission to “L.”

Save money and win customers with a Bolt

There are two business bottom lines for the Bolt. The first is that it costs less to operate. On a gasoline gallon equivalent, electricity costs about 75 cents per gallon. Maintenance costs are close to zero. No oil changes. No tune ups. With fewer moving parts, there is less repair.

The Bolt’s purchase price is not cheap, but it is a good value. A very nicely equipped Bolt has a $37,500 sticker prices. The Federal government’s $7,500 tax rebate brings the price to $30,000. Many states offer additional tax credits that can drop the price even further.

Building brand equity with your urban millennial customers is the second reason to buy a Bolt.

Urban millennials demand authenticity in what they buy and who they buy from. A business can win authenticity with millennials by using technologies that create sustainable solutions, like zero emissions. One technology I typically recommend is a roof top solar system. Now I will begin suggesting that businesses buy Bolts to achieve a similar result.

For these reasons, it is time for your business to investigate the Bolt.

About Bill Roth

Bill Roth is the founder of Earth 2017, author of The Secret Green Sauce and a nationally-followed contributor to Entrepreneur.com, Triple Pundit, The Green Economy Post and Media Post on best business practices emerging from the smart, healthy and green global economy. He coaches entrepreneurs, business and community leaders on how to grow revenues, profits and jobs by going smart and green.
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