Tag Archive: green business coach

Dr. Letitia Wright: The Secret Green Sauce Is A California 9!

Dr. Letitia Wright, LA Business Book Review Examiner, wrote the following about The Secret Green Sauce: “This is a different way to thinking about the green market. Need a human resources plan? He covers it. Need to engage your CFO? He covers it. Need a strategic plan? He covers that too! Most business books will [...]

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Who’s Buying Organic Food?

Top 10 Cities Buying Organic:
1. San Diego
2. Seattle/Tacoma
3. Philadelphia
4. San Francisco/Oakland/San Jose
5. Washington DC/Hagerstowon, MD
6. Portland, Ore
7. Denver
8. Baltimore
9. Sacramento/Stockton/Modestso, CA
10. Colorado Springs/Pueblo, Colo.
Source: MRI’s Market-by-Market study

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Top 10 CEOs Produce 997% Stockholder Return!

The following are the top 10 CEOs identified in a Harvard Business Review article:
1. Steve Jobs
2. Yun Jong-Yong, Samsung Electronics (South Korea)
3. Alexey B. Miller, Gazprom (Russia)
4. John T. Chambers, Cisco Systems (U.S.)
5. Mukesh D. Ambani, Reliance Industries (India)
6. John C. Martin, Gilead Sciences (U.S.)
7. Jeffrey P. Bezos, Amazon.com (U.S.)
8. Margaret C. Whitman, eBay (U.S.)
9. Eric E. Schmidt, Google (U.S.)
10. Hugh Grant, Monsanto (U.S.).
Why these [...]

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Greenwashing’s Two Edged Sword

Thank you to those who wave the flag of “Greenwashing” at those who are not walking their talk.
I work with businesses across the country and I can confirm that the fear of being tarred with greenwashing is a motivating force firmly in place inside Corporate America. However, I am also beginning to see evidence [...]

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Experian Simmons Research On Gas Prices

Read this research by Experian Simmons. It is a fantastic example of pricing execution by the oil companies. It also begs a public policy question of whether the exceptional pricing ability of the oil companies is contributing toward “memory loss” by consumers of gasoline’s longer term price consequences? Is short term price signals helping or [...]

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Americans consume 11.8 hours of information, a day!

A UC San Diego study posted at “How Much Information?” has revealed exactly how intensely Americans have adopted the information age. The amount of text, images, audio, video, messaging, video games, etc. the average American consumer consumes PER DAY is equal to 100,000 words are approximately the size of the bible!
The study found that Americans [...]

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California Green Job Growth

Much has been promised in terms of job growth by going green. Next 10 has just released a study that reports California, currently mired in double digit unemployment has achieved double digit green job growth.

The study concludes that “California green businesses have increased 45 percent in number and 36 percent in employment from 1995 to [...]

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MUST READ: Article on PACE Financing

Article published in RenewableEnergyWorld.com by Annie Carmichael and Shaun Chapman of Vote Solar profiles how 15 states have now passed legislation enabling a local government to offer financing for solar and energy efficiency additions to a building through property tax payments.

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ELECTIVE CONSUMERISM!

Bill Roth, Green Business Coach for Entrepreneur.com highlights a quote by Seth Kaufman, director of media strategy for PepsiCo North America on “elective consumerism” and how consumers now “…value experiences much more than material possessions.”

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Smart Grid, Revolution or Revolt?

In the mid-1990’s while serving as the General Marketing Manager for Georgia Power I had the honor of managing the team of exceptionally bright people that designed an industry-pioneering meter-linked, integrated real time pricing/demand side management program. Today I understand this legacy system now bills $2 billion annually on the Southern Company system, a utility [...]

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