Tag Archive: green

What Green Consumers Want To Buy!

Today’s businesses are being challenged by their customers to supply price competitive products that advance individual, family and community wellness.
However, companies are struggling with how to evolve their operations and product offerings to meet this growing consumer expectation. A common call to action among speakers at the recent Sustainable Brands 2010 conference (SB10) was [...]

Read the full article »

QSR Magazine: Christopher Wolf On Green Marketing

The following is drawn from Wolf’s article in QSR Magazine:
The good news is that no one is expected to turn green overnight, but brands are expected to be truthful about their progress. “Restaurants should be honest about the extent to which they’re green. It’s OK to say you’re taking steps and not where you want [...]

Read the full article »

Top Cities Buying Hybrids

While California gets the press for being green, guess which state has three of its cities in the top ten for buying or leasing hybrids?
Here’s the list from Scarborough Research: http://www.weknowthelocals.com

San Francisco/ Oakland/ San Jose
Washington, D.C.
West Palm Beach/ Ft. Pierce, Fla.
Seattle/ Tacoma
Buffalo, N.Y.
Austin, Texas
Fort Myers/ Naples, Fla.
Boston
[...]

Read the full article »

My Interview with Walmart: Green Team Best Practices

Walmart is gaining a considerable amount of national and international attention tied to their big-picture strategic goals for being “supplied 100 percent by renewable energy, creating zero waste and selling products that sustain people and the environment.” Much has been written regarding their announcement on the greening of their supply chain to achieve a 20 [...]

Read the full article »

Dr. Letitia Wright: The Secret Green Sauce Is A California 9!

Dr. Letitia Wright, LA Business Book Review Examiner, wrote the following about The Secret Green Sauce: “This is a different way to thinking about the green market. Need a human resources plan? He covers it. Need to engage your CFO? He covers it. Need a strategic plan? He covers that too! Most business books will [...]

Read the full article »

Why Stock Prices Are Not Higher?

Here’s two facts that suggest they should be. One is that 500 US companies have now reported their earnings with 73% beating earning estimates. That looks bullish.
The U.S. Commerce Department’s Bureau of Economic Analysis just reported that the U.S. economy in the last quarter of 2009 grew at a 5.7 percent annual rate which was [...]

Read the full article »

Who’s Buying Organic Food?

Top 10 Cities Buying Organic:
1. San Diego
2. Seattle/Tacoma
3. Philadelphia
4. San Francisco/Oakland/San Jose
5. Washington DC/Hagerstowon, MD
6. Portland, Ore
7. Denver
8. Baltimore
9. Sacramento/Stockton/Modestso, CA
10. Colorado Springs/Pueblo, Colo.
Source: MRI’s Market-by-Market study

Read the full article »

California Green Job Growth

Much has been promised in terms of job growth by going green. Next 10 has just released a study that reports California, currently mired in double digit unemployment has achieved double digit green job growth.

The study concludes that “California green businesses have increased 45 percent in number and 36 percent in employment from 1995 to [...]

Read the full article »