Tag Archives: How To Win Customers

Sustainability Sells

Walmart’s recently announcement “Sustainability Leadership Shop” website is the latest example of the importance sustainability has in winning customers and growing sales. The website’s marketing banner is “Making it easier to save more today, for a better tomorrow.” Impressively, Walmart … Continue reading

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How To Win Millennial Generation Customers Through Content Marketing

The top four business buzzwords used today define how sustainable businesses are winning millennial generation customers. These four key buzzwords (in order) are: Content Social Sustainability Transparency These buzzwords are the building blocks upon which sustainable companies design products, operations … Continue reading

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