Tag Archives: sales

Build Your Business Success With Six Green Best Practices

Did you know that today over a dozen companies sell more than a billion dollars EVERY YEAR in green products? Here are some examples: Costco is now the largest organic food retailer. They sell $4 billion of organic food annually. … Continue reading

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Sustainability Sells

Walmart’s recently announcement “Sustainability Leadership Shop” website is the latest example of the importance sustainability has in winning customers and growing sales. The website’s marketing banner is “Making it easier to save more today, for a better tomorrow.” Impressively, Walmart … Continue reading

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BEST PRACTICES: How Nest-Collective Sells Health!

Linking with Concerned Caregivers is a powerful “secret sauce” for many of the successful businesses in my network that are experiencing significant revenue growth. Here’s yet another example of such a business called the Nest Collective. Sheryl O’Loughlin, the company’s … Continue reading

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Seeking To Grow Revenues: Digital Coupons!

The most recent Coupons.com survey found that 20% of American’s used a digital coupon in 2009. This represents a 170% increase in usage. The savings generated by these coupons almost reached $1 billion. Who’s using digital coupons? Here’s the top … Continue reading

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Dr. Letitia Wright: The Secret Green Sauce Is A California 9!

Dr. Letitia Wright, LA Business Book Review Examiner, wrote the following about The Secret Green Sauce: “This is a different way to thinking about the green market. Need a human resources plan? He covers it. Need to engage your CFO? … Continue reading

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Greenwashing’s Two Edged Sword

Thank you to those who wave the flag of “Greenwashing” at those who are not walking their talk. I work with businesses across the country and I can confirm that the fear of being tarred with greenwashing is a motivating … Continue reading

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ELECTIVE CONSUMERISM!

Bill Roth, Green Business Coach for Entrepreneur.com highlights a quote by Seth Kaufman, director of media strategy for PepsiCo North America on “elective consumerism” and how consumers now “…value experiences much more than material possessions.” Continue reading

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