Tag Archives: Sustainability

Three Keys To Winning Explosive Green Sales Growth

Going green is proving to be the path to explosive sales growth. Pioneering companies selling everything from soap (Unilever) to cars (Tesla) are winning customers and generating billions in revenues by offering more sustainable products. Today Unilever generates half of … Continue reading

Posted in Best Practices, Marketing, The Secret Green Sauce | Tagged , , , , , , , , | Leave a comment

Can A Company Be Green If It Is Damaging Human Health

Newsweek has ranked Coca Cola as the ninth greenest company in the world. Coke earned this recognition by doing things like pioneering bioplastic bottles. But how does Newsweek’s recognition reconcile with their signature soda being “…considered a major contributor to … Continue reading

Posted in Business, Economy, Green | Tagged , , , , , | Leave a comment

Ford Sustainability Focus On Electric Autonomous Mobility

Ford has published its 2015 sustainability report entitled “Accelerating Today for a Better Tomorrow.” This report is an expansive survey of Ford’s global efforts in sustainability and technology. It is also a candid and realistic summary of where Ford is … Continue reading

Posted in Best Practices, Cars | Tagged , , , , , , , , | Leave a comment

GenZe 2.0 Electric Scooter Generates Zero Emissions Fun

How many times do you smile on the way to work? Everyday would be the answer if you rode the just released GenZe 2.0 all electric scooter. It is zero emissions fun. The GenZe 2.0 is designed to be a … Continue reading

Posted in Cars | Tagged , , , , , , , , | Leave a comment

How Behavioral Economics Impacts You and Our Planet

Here we go again. Pump prices have fallen from the painful historic highs of just a few years ago. In response, Americans are buying in record numbers trucks and SUVs with comparatively low MPG. Have you noticed that gasoline prices … Continue reading

Posted in Cars, Economy, Green | Tagged , , , , , , | Leave a comment

Earth Day Commentary Asking Are We Watermelons

I was just called a watermelon on Facebook. Mirrors don’t lie. I must admit my bald round head does have a mellon shape. But they were not talking about my looks. Watermelons are people that are green on the outside … Continue reading

Posted in The Secret Green Sauce | Tagged , , , , , , , , , | Leave a comment

Healthy Foods Achieve Mass Market Sales Levels

The biggest news from the Natural Product Expo 2016 was that the sale of healthy foods is now mainstream. A record 43% of Americans now say they make their food and beverage purchases using the criteria of human and environmental … Continue reading

Posted in Business, Diet, Health | Tagged , , , , , , , , , , , , | Leave a comment