Tag Archives: The Secret Green Sauce

Green Sells. Meaningful Brands Outperform

New research documents that green products and meaningful brands deliver increased sales plus financial performance that outperforms the stock market. Havas Media just released an analysis on the financial performance of their top twenty global meaningful brands. The stocks for … Continue reading

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Five Keys To Sales Success With The Millennial Generation

Companies viewed by the millennial generation as being “cool with a purpose” are winning double digit revenue growth. These companies have pioneered five key best practices for growing sales with the millennial generation. Continue reading

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Southwest Airlines Integrated Reporting Best Practices

CFOs, you are now flying into uncharted reporting territory. The goods news is that the LUV airline has your back by posting their 2012 Southwest Airlines One Report. This report can be your template on how to design a report … Continue reading

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Economic Development Leaders: Top Ten Clean Tech Cities

Clean tech is now driving economic development. Global sales of more sustainable goods and services passed the milestone of $1 trillion in sales. Current growth rates project that by 2017 the global trade in more sustainable goods and services could … Continue reading

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Rethinking The Restaurant Industry

I am publishing through Triple Pundit a six part series on rethinking the restaurant industry. CLICK HERE to read the first article on these five factors creating a restaurant sustainability crisis: Increased competition PLUS lower profit margins Intense price competition … Continue reading

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Electric Car Price War!

An electric car price war is now offering unbeatable cost savings. The time to lease a new EV is NOW! The deals just keep on coming. Most recently Honda slashed the lease price on its EV Fit to only $259 … Continue reading

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Sell More. Save More. Food Service Goes Green

The “fast food” formula for growing revenues through promotional pricing of fries, burgers, tacos and sugary soda is in crisis. Sales are not going up and margins are eroding. This revenue crisis is being driven by the Millennial Generation and … Continue reading

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